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Archives for Jimmy Sherfey
On the Shoulders of a Coffee Giant
A new farming venture wants to use Brazil’s high-volume farming to produce specialty coffee.
by Jimmy Sherfey | February 2, 2015
A Slow Start
The SCAA’s START data program is a powerful tool for companies to track sustainable practices. But are its in-depth, highly detailed capabilities scaring away users?
by Jimmy Sherfey | September 1, 2014
Experiments with Tradition
In El Salvador, tradition battles roya, and direct trade empowers.
by Jimmy Sherfey | May 27, 2014
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