Fresh Cup: Coffee Industry Stories and Insights

It’s Impossible to Visit Every Starbucks On Earth—But One Man Is Trying Anyway

Since 1997, one man has vowed to visit every single Starbucks in the world. But with thousands of stores opening annually, his quest has evolved into something more complicated than he first envisioned.
by Fionn Pooler | October 4, 2024

Latest Stories

Help Support These Coffee Businesses Impacted by Hurricane Helene

Hurricane Helene impacted many coffee workers and cafes across the southeastern part of the United States. Here’s how you can help.
by Lydia Stolper | October 3, 2024

Roastery Breakdown: Alma Coffee in Canton, Georgia

Alma Coffee’s mixed cafe and roastery space is designed to feature and showcase the brand’s bean-to-cup model of sourcing, roasting and serving coffee.
by Brit Alexandria | October 2, 2024

Coffee News Club: Week of September 30th

Click to find out how much Kona beans some companies were actually putting in their blends and calling it “Kona coffee.” That and the rest of coffee news for the week of September 30th.
by Fionn Pooler | September 30, 2024

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Must-Reads From The Coffee Shop Handbook

The Coffee Shop Guide To Metrics and KPIs

Which metrics matter most for coffee shops? We spoke with business owners about how analyzing metrics helps business owners reach their goals and ensure success.
by Anne Mercer | August 23, 2024

The Coffee Marketing Pyramid

An excerpt from our forthcoming coffee shop handbook gives business owners everything you need to know about coffee marketing strategy.
by Garrett Oden | July 31, 2024

Every Coffee Business Owner Needs To Ask Their Customers These Five Questions

Your cafe’s customer experience is now a more important differentiator than the quality of your coffee—and that means regular customer surveys are a critical part of your success.
by Garrett Oden | September 4, 2024

Retail & Commerce Articles

Designing a Good Coffee Bag Is Harder Than You’d Think

Should You Add a Food Program to Your Cafe?

How Innovative Brands Are Making Allergy-Inclusive Coffee Menus Possible

When Is the Right Time for Coffee Roasters to Rebrand?

Coffee Subscriptions Are Booming: Here’s How They Connect Roasters with Customers Near and Far 

Takeout Packaging for Cafes: An Essential Checklist

Recent News

Coffee News Club: Week of September 23rd

by Fionn Pooler | September 23, 2024

Coffee News Club: Week of September 16th

by Fionn Pooler | September 16, 2024

A Peek Inside The Roasting Room From Buunni Coffee

by Ashley Rodriguez | September 12, 2024

Coffee News Club: Week of September 9th

by Fionn Pooler | September 9, 2024

Resource Library

The Coffee Shop To Micro-Roaster Starter Guide

A guide to expanding from coffee shop to micro-roaster, plus a roasting profitability calculator.

Opening and Closing Checklists

An editable template for opening and closing checklists designed for coffee shops.

Coffee & Tea Articles

Don’t Be So Serious: How Abbey Chiavario Makes Matryoshka Coffee Shine By Indulging in the Spirit of Play

Five Places, Five Espresso Blends

Sahra Nguyen Risks It All On Robusta: “This Is How We Change The Industry”

Gongfu Tea, Beyond the Ritual

The Alternate Universe of Melissa Stinson’s Everybody’s Busy

Tapping the Potential of Tisanes and Herbal Teas in India

Origin & Trade Articles

In Central America, Women Coffee Producers Lead the Charge in Battling Climate Change

Four farmers in Central America tackle the realities of climate change head-on, challenging antiquated ideas about coffee and inspiring a wave of sustainable farming practices. 
by Malena Kruger | August 14, 2024

The Moral Complexities of Civet Coffee

Coffee collected from the droppings of civets is sought after by the rich and deplored by animal welfare advocates. Caught in the middle are the farmers who produce it.
by Fionn Pooler | August 7, 2024

Battling Drought: How Climate Change and Dry Conditions Threaten Coffee Production

What happens to coffee when it doesn’t rain enough? In coffee-producing countries worldwide, drought conditions are drying up coffee cherries and threatening production.
by Bhavi Patel | July 3, 2024

Trending Articles

What is Cascara? An Overview of Coffee Cherry Tea

by Brenna Ciummo | May 20, 2014

Experts Share Emerging Coffee Industry Trends Of 2024

by Garrett Oden | March 29, 2024

Coffee News Club: Week of September 3rd

by Fionn Pooler | September 3, 2024

A Peek Into Denmark’s Specialty Coffee Evolution

by Chloé Skye Weiser | September 29, 2023

Industry Articles

Op-ed: Brewing the Next Generation of Coffee Enthusiasts in Producing Countries

We must work to cultivate young coffee professionals by providing educational opportunities, dismantling gender stereotypes, and investing in innovation.
by Vava Angwenyi | September 18, 2024

New Workshop From The Coffee MBA To Provide Essential Coffee Business Insights

“Connect the Dots” will cover what leaders need to know to run coffee businesses, from marketing to finance and everything in between.
by Ashley Rodriguez | September 11, 2024

The Austin Coffee Festival Caffeinates the Capital City

Coming back for its third turn in Texas this September, the Austin Coffee Festival celebrates coffee culture—and features panels hosted by Fresh Cup’s own Lydia Stopler!
by Ashley Rodriguez | August 28, 2024