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Ruth Easley’s background in office coffee service and commercial espresso support gives her a practical, business-focused perspective on equipment service. She began her career at First Choice in California, then launched her own espresso service company, where she learned how smart business practices directly affect the quality of service that equipment owners receive. Today, Ruth works with the Espresso Service Network to help coffee professionals understand their equipment more deeply and grow their businesses sustainably. She is dedicated to educating service technicians so they can deliver an improved ownership experience while strengthening their own profitability. Drawing on her combined experience, Ruth continues to advocate for building partnerships and aligning strong business systems with quality service—ensuring everyone in the coffee community benefits from better equipment, better support, and better results.
