Starbucks Reverses Stance on #BLM Attire After Resistance

by

Editorial Policy

Published on

Last updated on

Photo by Varun Gaba

Last week, Starbucks faced retaliation across social media after stating that employees weren’t allowed to wear attire including shirts and pins mentioning Black Lives Matter, according to an internal bulletin originally reported by Buzzfeed News.

#BoycottStarbucks began trending on Twitter following the report. And as several spoke out against Starbucks, including current and past employees, the company reversed their stance a day after the policy surfaced online, also adding they would give a quarter of a million shirts to company-operated partners to show support toward Black Lives Matter, according to Forbes.

The company pointed this was due to its original policy asking employees to not wear items that advocate for personal, religious and political issues, but one staffer told Buzzfeed that Starbucks has allowed employees to wear items supporting LGBTQ+ rights for this Pride month. 

To follow up on the backlash, Starbucks also released a statement on Friday, June 12, saying, “We see you. We hear you. Black Lives Matter. That is a fact and will never change.”

Read the full statement here.

Share This Article

Fresh Cup Staff

Join 7,000+ coffee pros and get top stories, deals, and other industry goodies in your inbox each week.

This field is for validation purposes and should be left unchanged.


Other Articles You May Like

Why the New Coffee Brewing Control Chart is a Big Deal

The Specialty Coffee Association just announced updates to the Coffee Brewing Control Chart, a document that has defined the perfect cup of coffee for nearly seven decades. What does it mean to bring those…
by Fionn Pooler | December 18, 2024

Five Places, Five Espresso Blends

Five roasters, five takes on espresso. Explore how some of the most popular roasters craft an espresso blend that is unforgettable and distinct. 
by Haley Greene | August 9, 2024

Decaf Coffee, But Make It Specialty

Decaf coffee has come a long way over the last one hundred years, but can it join the third wave?
by Fionn Pooler | February 16, 2024

Welcoming Home Baristas Into Coffee: “It’s On Us, The Professionals”

More and more folks are finding a passion for coffee through swipes and likes, but who is the home barista? How can roasters and cafes welcome them into the larger coffee community?
by Miranda Haney | January 12, 2024