GGET’s Music Center Plaza location. Photos courtesy of Go Get Em Tiger
[N]ow an L.A. coffee institution, Go Get Em Tiger opened its sixth location last week at the newly renovated Music Center Plaza. On Thursday, August 29, the coffee shop joined with The Mullin Wine Bar to host a special block party at the plaza, complete with live music, coffee, cocktails, and giveaways, to celebrate their grand opening.
The new location offers GGET’s signature seasonal, single-origin coffees, house-made nut milks, sweet pastries including a stone fruit galette and a chocolate tart, and a seasonal food program. It will also have an ongoing music selection curated by the DJ collective dublab, played through a custom McIntosh hi-fi system.
Joseph Wedding, GGET’s director of store design, worked closely with The Music Center Plaza architects Rios Clementi Hale Studios to create the store’s open layout with sliding floor-to-ceiling windows, allowing the café to cohesively flow into the outdoor plaza. Playful pops of color and design reflect the company’s signature brand and personality.
Performing arts has always been at the heart of GGET: Co-founder Kyle Glanville originally went to theater school with the intention of starting his own theater company, but after meeting Charles Babinski, the two decided to launch a coffee company instead.
“Being able to open a GGET at The Music Center is a huge honor,” Glanville tells Fresh Cup. “It is L.A.’s most essential performing arts hub…surrounded by some of the city’s most iconic architecture. It’s an institution.”
Home to the Los Angeles Philharmonic, the LA Opera, the LA Master Chorale, and Center Theatre Group, The Music Center is nationally recognized for its arts and arts education programming.
“Opening here is about so much more than just the opportunity to serve lots of customers,” he continues. “It’s about being a part of something essential to the cultural fabric of the city.”