Why You Should Keep Your Eye on Cascara in 2025
Cascara—the dried skin of coffee cherries—is growing in popularity among beverage manufacturers thanks to its novel flavors, mild caffeine boost, and sustainability. The next step? Getting consumers on board.
The Specialty Espresso Martini is Here, Thanks to These Small-Batch Coffee Liqueurs
The popularity of the espresso martini has fueled another burgeoning market: coffee liqueur. Today, specialty roasters and distillers are increasingly working together to push the category forward.
Coffee News Club: Week of February 24th
Scroll to find out if it's the end of TikTok drinks. Plus mushroom coffee—but not the way you're thinking. Here's the news for the week of February 24th.
How Coffee and Artist Collaborations Create Community and Boost Business
Art and coffee have long been intertwined, and collaborations between artists and cafes can attract new customers while supporting local makers.
RoasterLink: Learnings From One Year of Wholesale Coffee Matchmaking
Seeing how often coffee roasters and shops failed to connect, Fresh Cup launched RoasterLink: a wholesale coffee matchmaking program. Now, publisher Garrett Oden is reflecting on a year of successes and insights—and what comes…
Cxffeeblack and COMOCO Cotton Partner on T-Shirt Made Through World’s First Black-Owned Cotton Supply Chain
On Tuesday, Cxffeeblack announced they will partner with COMOCO Cotton to release an exclusive t-shirt highlighting "Black ownership, cultural restoration, and sustainable innovation."
Coffee News Club: Week of February 17th
Missouri attorney general takes Starbucks to court over DEI, plus stories on coffee defects and the Korean coffee market. Here's the news for February 17th.
How Microfinance Helps Women Coffee Producers Thrive
Microfinance programs offer women smallholders financial education and access to credit. One program is showing how it can support economic resilience as demographic and climate change make coffee production more risky.
This Coffee Shop Went Viral. Here’s What Happened Next
Coffee Milano Cafe had its best-ever sales month after a TikTok video went viral. This example of earned media demonstrates how coffee businesses can leverage their own content for powerful marketing.
Coffee News Club: Week of February 10th
Lots of news this week: Fake beans, Canadians change the name of Americanos, and coffee hits $4 per pound.