Why You Should Keep Your Eye on Cascara in 2025

Cascara—the dried skin of coffee cherries—is growing in popularity among beverage manufacturers thanks to its novel flavors, mild caffeine boost, and sustainability. The next step? Getting consumers on board.
by Chloé Skye Weiser | February 28, 2025

The Specialty Espresso Martini is Here, Thanks to These Small-Batch Coffee Liqueurs

The popularity of the espresso martini has fueled another burgeoning market: coffee liqueur. Today, specialty roasters and distillers are increasingly working together to push the category forward.
by Amber Gibson | February 26, 2025

Coffee News Club: Week of February 24th

Scroll to find out if it's the end of TikTok drinks. Plus mushroom coffee—but not the way you're thinking. Here's the news for the week of February 24th.
by Fionn Pooler | February 24, 2025

How Coffee and Artist Collaborations Create Community and Boost Business

Art and coffee have long been intertwined, and collaborations between artists and cafes can attract new customers while supporting local makers.
by Amber Gibson | February 21, 2025

RoasterLink: Learnings From One Year of Wholesale Coffee Matchmaking

Seeing how often coffee roasters and shops failed to connect, Fresh Cup launched RoasterLink: a wholesale coffee matchmaking program. Now, publisher Garrett Oden is reflecting on a year of successes and insights—and what comes…
by Garrett Oden | February 19, 2025

Cxffeeblack and COMOCO Cotton Partner on T-Shirt Made Through World’s First Black-Owned Cotton Supply Chain

On Tuesday, Cxffeeblack announced they will partner with COMOCO Cotton to release an exclusive t-shirt highlighting "Black ownership, cultural restoration, and sustainable innovation."
by Ashley Rodriguez | February 18, 2025

Coffee News Club: Week of February 17th

Missouri attorney general takes Starbucks to court over DEI, plus stories on coffee defects and the Korean coffee market. Here's the news for February 17th.
by Fionn Pooler | February 17, 2025

How Microfinance Helps Women Coffee Producers Thrive

Microfinance programs offer women smallholders financial education and access to credit. One program is showing how it can support economic resilience as demographic and climate change make coffee production more risky.
by Chloé Skye Weiser | February 14, 2025

This Coffee Shop Went Viral. Here’s What Happened Next

Coffee Milano Cafe had its best-ever sales month after a TikTok video went viral. This example of earned media demonstrates how coffee businesses can leverage their own content for powerful marketing.
by Haley Greene | February 12, 2025

Coffee News Club: Week of February 10th

Lots of news this week: Fake beans, Canadians change the name of Americanos, and coffee hits $4 per pound.
by Fionn Pooler | February 10, 2025