Tea Refreshers Are Winning Over the Non-Coffee Crowd

​At one Texas cafe, tea refreshers now make up 30% of drink sales. Owners say the drinks are a great way to bring in customers who don’t want coffee.
by Haley Greene | April 3, 2026

Wholesale Relationships Are Strained Under Increasing Green Coffee Costs. 13 Roasters Told Us How They’re Adapting.

In the last year, green coffee prices have gone up dramatically, but most roasters have raised wholesale prices by only marginal amounts. Here’s how they’re absorbing the difference, and what’s working so far.
by Haley Greene | March 25, 2026

We Asked 13 Roasters How They’re Navigating Green Coffee Costs. Here’s What They Said.

As green coffee costs continue to rise, many businesses are being forced to make hard choices. We polled 13 roasters across the country to learn how they’re navigating higher prices and tighter margins.
by Haley Greene | February 20, 2026

How Specialty Cafes Are Rethinking Drip Coffee

Across specialty cafes, ordering a cup of coffee can mean everything from batch brew to a pour-over. In this story, three cafes break down their approach to drip coffee—and explain the factors that shaped…
by Haley Greene | January 9, 2026

How Coffee Shops Are Thriving by Sharing Space With Other Businesses

Facing high rents and build-out costs, coffee shop owners are finding success by opening inside existing retail spaces.
by Haley Greene | December 17, 2025

SNAP Benefits are Set To Pause—Here’s How Coffee Shops Are Responding

As the government shutdown threatens federal food aid programs, independent coffee shops are finding ways to help, from free breakfasts in Portland to food drives in Tulsa.
by Haley Greene | October 31, 2025

The Small Menu Advantage

Many cafes offer wide-ranging drink menus. But for some, a pared-down menu with just the classics is the best way to express their values and service style.
by Haley Greene | September 19, 2025

Making Room for More Than Coffee: How Non-Caffeinated Drinks Found a Place in Cafes

Espresso still leads, but non-caffeinated drinks are showing up in coffee shops more often. Here’s how two cafes are building intentional menus that meet customers where they are.
by Haley Greene | August 1, 2025

How Cafes Can Get the Most Out of Instagram in 2025

Instagram still matters for coffee shops, but the playbook is changing. These are the strategies that hold up in 2025.
by Haley Greene | July 18, 2025

Want a Cafe That Lasts? Focus on Brand Identity

Brand identity isn’t just about design. For many cafes, it’s what guides service, builds loyalty, and keeps them grounded in uncertain times.
by Haley Greene | June 4, 2025