Breville & SoulCycle Team Up

by

Editorial Policy

Published on

Last updated on

Breville is partnering up with SoulCycle to raise money for No Kid Hungry in a campaign coinciding with its newest product launch, the 3X Bluicer Pro. 

The 3X Bluicer Pro marries a blender and a juicer to easily extract juices and improve the taste of blends. This space-saving design has interchangeable parts and several programming options, and is available now through its website and at Williams Sonoma

As a way to give back during the launch, Breville and SoulCycle are touring the country with their “Bike and Bluice” events in cities including New York City, Los Angeles, San Francisco, Chicago, and Miami. The workout class will share recipes before and after, and provide an opportunity to hear from experts about healthy living. Participants will also be entered into a sweepstakes to win a wellness package featuring a SoulCycle Pass for 50 classes, Breville products, and a Williams Sonoma gift card. 

Registration for “Bike and Bluice” is available at EventBrite; for each bike booked, Breville will donate $100 to No Kid Hungry.

Share This Article

Fresh Cup Staff

Join 10,500+ coffee leaders and get top stories, deals, and other industry goodies in your inbox each week.

This field is for validation purposes and should be left unchanged.


Other Articles You May Like

How Four Coffee Brands Are Turning Valentine’s Day Into a High-Sales Holiday

Valentine’s Day may not be a classic occasion for coffee shops—but as these four operators show, cafes can still harness the holiday with limited-time drinks, bundles, and other lucrative extras.
by Garrett Oden | February 4, 2026

How Specialty Cafes Are Rethinking Drip Coffee

Across specialty cafes, ordering a cup of coffee can mean everything from batch brew to a pour-over. In this story, three cafes break down their approach to drip coffee—and explain the factors that shaped…
by Haley Greene | January 9, 2026

How Coffee Shops Are Thriving by Sharing Space With Other Businesses

Facing high rents and build-out costs, coffee shop owners are finding success by opening inside existing retail spaces.
by Haley Greene | December 17, 2025

These Coffee Shops Are Winning With Mocktails: Here’s How (With Recipes)

Alcohol consumption has declined in America, and coffee shops are embracing the zero-proof movement with mocktails. Three cafes share how they’re shaking things up and attracting new customers.
by Garrett Oden | November 14, 2025